備忘録として。
DV360の配信結果をPythonで取得するには以下のスクリプトを実行する。
あくまでローカル用
参照はGitHubの開発者
dv360-automation/dv360-automation-notebook.ipynb at master · google/dv360-automation
Example code snippets for automating workflow with the Display & Video 360 API - google/dv360-automation
こちらも要参照
Filters and Metrics | Display & Video 360 | Google for Developers
まだ日本語ページはないようなので、要注意です。
import csv
import datetime
import io
import json
import pprint
import os
from google.api_core import retry
from google.colab import files
from google_auth_oauthlib.flow import InstalledAppFlow
from googleapiclient import discovery
from googleapiclient import http
import pandas as pd
import requests
print('Successfully imported Python libraries!')
API_SCOPES = ['https://www.googleapis.com/auth/doubleclickbidmanager',
'https://www.googleapis.com/auth/display-video',
'https://www.googleapis.com/auth/devstorage.read_only',
'https://www.googleapis.com/auth/cloud-vision']
# Authenticate using user credentials stored in client_secrets.json
# ※隠さなくていい部分も隠してます
client_secrets_json = {"installed":
{"client_id":"********",
"project_id":"********",
"auth_uri":"********",
"token_uri":"********",
"auth_provider_x509_cert_url":"********",
"client_secret":"********",
"redirect_uris":["********","********"]
}
}
flow = InstalledAppFlow.from_client_config(client_secrets_json, API_SCOPES)
credentials_apis = flow.run_console()
creds = None
if os.path.exists("token.pickle"):
with open("token.pickle", "rb") as token:
creds = pickle.load(token)
if not creds or not creds.valid:
if creds and creds.expired and creds.refresh_token:
creds.refresh(Request())
else:
flow = InstalledAppFlow.from_client_secrets_file("client_id.json", SCOPES)
# creds = flow.run_local_server()
creds = flow.run_console()
with open("token.pickle", "wb") as token:
pickle.dump(creds, token)
print('Success!')
# Build DBM Read API service object
dbm_service = discovery.build(
'doubleclickbidmanager', 'v1.1', credentials=credentials_apis)
print('DBM API service object created')
# Build Google Cloud Storage Read API service object
gcs_service = discovery.build('storage', 'v1', credentials=credentials_apis)
print('GCS service object created')
# Create Display Video API service object
display_video_service = discovery.build(
'displayvideo', 'v1', credentials=credentials_apis)
print('Display Video API service object created')
# このIDの部分で欲しい情報の大枠が決まる。
PARTNER_ID = '********'
ADVERTISER_ID = '********'
CAMPAIGN_ID = '********'
# For use with legacy DBM API
SDF_VERSION = '5.3'
# For use with DV360 API
SDF_VERSION_DV360 = 'SDF_VERSION_5_3'
print('DV360 settings saved!')
# Define DV360 report definition (i.e. metrics and filters)
num = 0
pd.set_option('display.max_columns', 20)
report_definition = {
'params': {
'type': 'TYPE_GENERAL',
'metrics': [
'METRIC_IMPRESSIONS',
'METRIC_CLICKS',
'METRIC_CTR',
'METRIC_REVENUE_ADVERTISER',
'METRIC_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS',
'METRIC_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS',
'METRIC_ACTIVE_VIEW_PCT_MEASURABLE_IMPRESSIONS',
'METRIC_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS',
'METRIC_ACTIVE_VIEW_PCT_VIEWABLE_IMPRESSIONS',
'METRIC_TRUEVIEW_VIEWS',
'METRIC_TRUEVIEW_VIEW_RATE',
],
'groupBys': [
'FILTER_DATE',
'FILTER_ADVERTISER',
'FILTER_ADVERTISER_NAME',
'FILTER_INSERTION_ORDER',
'FILTER_INSERTION_ORDER_NAME',
'FILTER_LINE_ITEM',
'FILTER_LINE_ITEM_NAME',
'FILTER_CREATIVE_ID',
'FILTER_CREATIVE',
'FILTER_CREATIVE_TYPE',
'FILTER_DEVICE_TYPE',
'FILTER_ADVERTISER_CURRENCY',
'FILTER_INSERTION_ORDER_GOAL_TYPE',
'FILTER_LINE_ITEM_BUDGET',
],
'filters': [{
'type': 'FILTER_PARTNER',
'value': ********
}],
},
'metadata': {
'title': 'DV360 Automation API-generated report',
'dataRange': 'PREVIOUS_DAY',
'format': 'csv'
},
'schedule': {
'frequency': 'ONE_TIME'
}
}
# Create new query using report definition
operation = dbm_service.queries().createquery(body=report_definition).execute()
# Runs the given Queries.getquery request, retrying with an exponential
# backoff. Returns completed operation. Will raise an exception if the
# operation takes more than five hours to complete.
@retry.Retry(
predicate=retry.if_exception_type(Exception),
initial=5,
maximum=60,
deadline=18000)
def check_get_query_completion(getquery_request):
response = getquery_request.execute()
if response['metadata']['running']:
raise Exception('The operation has not completed.')
return response
getquery_request = dbm_service.queries().getquery(queryId=operation['queryId'])
response = check_get_query_completion(getquery_request)
# Capture report URL from response
report_url = response['metadata']['googleCloudStoragePathForLatestReport']
# Use skipfooter to remove report footer from data
report_df = pd.read_csv(report_url)
pprint.pprint(report_df.head(10)) # ちゃんと取得できているかの確認。
多分これで、実行環境では取得できるはず。
Google Colabでやるなら頭に以下のスクリプトもつける
!pip install google-api-python-client
これでできるはず。
report_definition の中身で、取得項目を調整する。
上記のスクリプトでは、基本的なインプレッションやクリック、YouTubeのビュー数などを取得している。
他にもTips書いてます。
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